MagFusion Ark Modular True Wireless Charger

Conventional wireless chargers require devices to be placed on a pad for charging, and a separate power bank is needed when moving. Charging multiple devices requires multiple charging pads or multi-chargers, taking up a lot of space and reducing portability.

Also, existing wireless charging pads only function as transmitters (Tx), making power sharing or portable charging difficult. Users were inconvenienced by having to charge on a pad at home/office and use a wired power bank when moving, and there was the inconvenience of being restricted from using the device while it was on the charging pad.

In short, the problem was the disconnect between stationary wireless charging and portable charging.

MagFusion Ark consists ofa base charger + 3 detachable charging spheres.Each spherical sphere is the industry's first module with both wireless receiving (Rx) and transmitting (Tx) functions built-in. When docked to the base, it is wirelessly charged from the base, and when detached, it becomes a portable wireless power bank that wirelessly charges external devices with a 6,700mAh battery.

This provides a continuous usage scenario of"charge while stationary, charge while on the go".Supporting the Qi2.2 standard, it enables up to 25W high-speed charging per contact point and can charge up to 6 devices simultaneously (3 on the base + 3 with each sphere), targeting multi-device users.

The sphere has an internal active cooling system to control heat generation, preventing overheating during high-power wireless charging. In addition, the modular design provides various configuration options such as 1-sphere and 2-sphere bases, and can be expanded according to user needs by selling spheres individually.

As the description says, it is a product that shares power and reinterprets the experience beyond the limitations of traditional chargers, and the modular power sharing concept itself is a major differentiator.

General consumers (B2C)are the main target, especially early adopters who own multiple wireless charging devices such as Apple device users. For example, users who use smartphones, wireless earphones, and smartwatches, or families with multiple devices are useful customers.

For enterprise use, it can also be used as a shared charging station in offices or for customer service in cafes, so there may be some B2B demand. However, it is generally expected to be sold through global IT device distribution networks as a premium accessory for personal user convenience.

In terms of environment/regulation,wireless charging standard (Qi2)is complied with, so there is no problem in global sales if only radio wave certification is obtained.

In terms of industrial scalability, this concept is a new category that integrates the wireless charging + portable battery market, so if successful, competitors may release similar products and the entire market may expand. In addition, it is a modular concept that can be applied to larger scales such as wireless charging for electric vehicles, so there is room for ideas to be expanded to home energy sharing in the future.

However, the initial product price is likely to be high, and the key is whether consumers become accustomed to the new usage pattern. In terms of sustainability, there are advantages such as reducing the disposal of separate disposable batteries due to the built-in battery, and there is also the effect of reducing waste of resources by allowing users to purchase only the necessary modules. Ecosystem scalability can also be expected by linking with other MagFusion products (such as DeskHive) through AUKEY's charging ecosystem.

The CES judges evaluated MagFusion Ark as an innovation in the charging experience. Several judges said,"This is the future of charging."They noted the increased user convenience, and the intuitive experience of detaching and carrying the module was considered novel.

In terms of technical completeness, the fact that it has achievable details such as Qi2 certified 25W implementation and heat management technology was highly evaluated. Some critics raised questions about the actual charging efficiency or weight of the sphere, but the innovative nature of the concept itself stood out, so they thought the award was justified.

In terms of market expectations, it is expected to be well received by multi-device users, andthe portability of charging infrastructurecreated a new value, which was the majority of positive evaluations. Regarding whether it was an overestimation, there was an aspect that highly valued the new attempt, but there were many opinions that it was not an exaggeration because it was practical enough.