Ultra Thin Pixel Lighting Module

Even when wanting to increase the number of lights or displays in a vehicle, existing LED modules are thick and bulky, which limits design. Even when wanting to smoothly insert modules into the vehicle's surface or incorporate high-speed communication modules into wearables or small devices, it was difficult due to physical ports or heavy modules.

LG Innotek's module is significantly thinner than existing light sources, greatly increasing the freedom of vehicle body design. Each pixel is composed of individually controllable micro-unit light sources, enabling V2X communication lighting, such as displaying text or icons when a self-driving car sends signals to pedestrians.

In addition, it delivers stable performance without light output deviation even in harsh vehicle environments, and minimizes vehicle weight increase with its lightweight and thin design. In other words, it is a solution that can customize the entire exterior of the vehicle into a display, providing a differentiated user experience such as brand logo production or animated sequence lighting.

This is a B2B product whose main customers are finished vehicle manufacturers and Tier 1 vehicle component vendors. It can be adopted for implementing lighting signatures in premium cars or for communication lighting in EVs. In addition to vehicles, IoT device manufacturers can use it for ultra-high-speed data display/transmission.

There is a possibility that it will spread to the global automotive industry as a standardized lighting solution. If 60GHz band communication is implemented together, it can also be applied as a communication module between cable-less devices such as smartphones and AR glasses.

In terms of standards, it must meet the regulations for vehicle headlights, etc., but it is expected to be adopted first in relatively free areas such as daytime running lights (DRL) or vehicle body decorative lighting.

It reaffirmed its automotive lighting innovation leadership with CES awards for two consecutive years. There was praise that it "turns the vehicle into a digital canvas" and it is considered essential for future mobility design.

However, the challenges of reliability testing and certification remain until actual mass production vehicle application, and customization costs for each vehicle type are also a consideration. Overall, it is a field with few competitors due to the high difficulty of technology implementation, and market expectations are quite high.